Henry is explоring the ideа оf using оnline videos to sell his line of custom-mаde skаteboards. While his friend is making a video of him performing tricks at a local skate park, a large crowd forms to watch. Each time Henry successfully completes a trick, the crowd loudly applauds and yells, showing their approval. Explain how the following relates to Henry’s skateboarding while the crowd is watching him. Social facilitation Later, Henry puts the video of himself online, complete with bright graphics and fast-tempo music. He quickly gains new customers for his business by allowing people to try his skateboard free for an hour. Explain how each of the following relates to the effectiveness of this sales campaign. Peripheral route to persuasion Reciprocity norm Mere-exposure effect As in the previous question, a good way to earn all points is to clearly define (in your own words, as much as possible) the term, and then apply the term to the scenario.